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About One by One Development
Madison helped build My daughters confidence and gave her moral support on and off the field."
Parent
Coach Mulkey
Developing athletes one player at a time.
Coach Madison Mulkey created One by One Development to help softball players build the skills, confidence, and competitive mindset they need to keep growing on and off the field.
A former collegiate softball player, Coach Mulkey played at Andrew College from Fall 2022 through Spring 2024, earning her Associate of Health Science before continuing her education at the University of North Georgia. She graduated from UNG in 2026 with a BBA in Business Administration and Management.
Her path as an athlete, student, coach, and project manager has shaped the way she leads players today: with structure, communication, accountability, and a focus on continued improvement.
40
Students taught
Accepting new students for private or small group lessons.
2 Tournament runner up
And we're only getting started.
1 tournament winner
Not for long.
Coaching Philosophy
Building confident players and strong leaders.
Coach Mulkey believes great coaching develops the whole athlete. Her approach focuses on more than mechanics — it builds discipline, confidence, leadership, work ethic, resilience, and mental toughness.
Through One by One Development, athletes receive focused, competitive coaching designed to challenge them while helping them believe in their ability to improve. Whether a player is building fundamentals or preparing for the next level, Coach Mulkey’s goal is to create an environment where athletes are pushed, supported, and prepared to compete.
Mission
One by One Development exists to help every athlete reach her full potential on and off the field.
Through intentional training and personal coaching, Coach Mulkey helps players grow one lesson, one skill, and one challenge at a time.